Mar 9, 2021 | Commercial, Events, Games, Gaming, Latest News, League of Legends, Markets, North America, Partnerships & Sponsorships, Rocket League, VALORANT
The University of Kentucky (UK) has joined forces with multinational esports organisation Gen.G to host an invitational competition involving other universities. The University of Kentucky Esports Invitational will see a total of nine universities compete in League of...
Mar 9, 2021 | Alliance Cavea, Asia, Commercial, Counter Strike professional players association CSPPA, CS:GO, epicLAN, Esports Charts Stream Charts India Irony Inc., Esports sponsorships partnerships February 2021, Europe, Games, Gaming, GRID Esports, Latest News, Markets, Mobile Legends: Bang bang, North America, Partnerships & Sponsorships, Philippines esports, Team Liquid Naruto IMC Bud Light, UK, VALORANT, VALORANT Champions Tour, XSET
Each month Esports Insider sifts through the period’s sponsorships and partnerships, collating the most significant into a single article. Simply click the corresponding link to read more about a story! Spotlighted story: Star search: A look inside the Team...
Mar 6, 2021 | Argyll Entertainment, Commercial, EEG, EGL, Esports Entertainment Group, Esports Gaming League, Gaming, ggCircuit, Helix Esports, Kraft Sports, Kraft Sports and Entertainment, LA Galaxy, LA Kings, Latest News, Markets, New England Patriots, New England Revolution, North America, Partnerships & Sponsorships
Esports Entertainment Group has announced a multi-year sponsorship deal with Kraft Sports and Entertainment to be the official esports tournament provider of the New England Patriots and the New England Revolution. As part of the agreement, Esports Entertainment Group...
Mar 5, 2021 | Events, Games, Gaming, Latest News, Markets, NFL, North America, Sports Simulation
EA Sports has announced an invitational event for its Madden NFL video game series. The EA Sports Madden NFL ‘The Yard’ Invitational will see a mix of professional players and influencers battle it out in a ‘unique team-based competition’. Madden The Yard...
Mar 5, 2021 | Commercial, Games, Gaming, Latest News, League of Legends, Markets, MOBA, North America, Partnerships & Sponsorships
North American organisation Evil Geniuses has strengthened its commercial portfolio with the addition of Bud Light as its official beer sponsor.The partnership will see both entities collaborate on a range of content activations across Evil Geniuses’ and Bud Light’s...
Mar 4, 2021 | Commercial, CTRL, FaZe Censor, FaZe Clan, Gaming, Latest News, Major League Gaming, Markets, Meal Supplement, North America, Partnerships & Sponsorships, Scump, The Vitamin Shoppe
Meal replacement startup CTRL has announced a nationwide retail deal with The Vitamin Shoppe, establishing a presence in over 750 locations. The deal will bring CTRL’s meal replacement shakes, which have been marketed mainly towards the esports and streaming...