Jul 30, 2021 | Commercial, Games, Gaming, Latest News, Markets, North America, Overwatch, Partnerships & Sponsorships, Shooters, VALORANT
North American esports organisation NRG and its Overwatch League franchise San Francisco Shock have named tech wellness company Therabody as its official recovery partner. As a result of the partnership, Therabody will provide its products to the players of both...
Jul 13, 2021 | Commercial, content creators, Daniel Evans, esports monetisation, esports monetization, esports video strategy, Features, FIFA, Fortnite, Games, Gaming, gaming video content, GVC, Insights, Maria Consuelo Gonima, NBA 2K, Overwatch, REELY REELY.AI, Shooters, snack sized content, Sports Simulation, VALORANT, video content optimisation, video content optimization, video content strategy, video data
Video content optimisation is a key element of brand marketing strategies, and even more so if your brand is in gaming. The pandemic showed the world that video games connect and entertain. Over 662.7m people tuned in to live-streamed gaming content in 2020, a jump of...
Jul 8, 2021 | Call of Duty, Commercial, esports partnerships, Games, Gaming, Latest News, Markets, North America, Overactive Media, Overwatch, partnerships, Partnerships & Sponsorships, Shooters, TD Bank, Toronto Defiant, Toronto Ultra
OverActive Media, the parent company of MAD Lions, Toronto Ultra, and Toronto Defiant, has expanded its partnership with Canadian multinational banking and financial services company Toronto-Dominion Bank (TD Bank). As a result, the deal will see TD Bank become a...
Jun 30, 2021 | Commercial, ESI Focus, fan engagement platforms, Games, Gaming, Houston Outlaws, Latest News, Markets, membership programmes, North America, Overwatch, Partnerships & Sponsorships, Podcasts, Shooters
As organisations look to increase revenue opportunities whilst also rewarding fans, there has been a huge development in fan engagement platforms and membership programmes. These can range from third-party platforms such as to org-specific projects. But how are these...
May 26, 2021 | Adam Wilson Splash Tech, Bart Barden, Call of Duty, Call of Duty predictions, Commercial, counter-strike GO, CS:GO, Dota 2, esports app, esports games app, Esports Technologies, esports trivia, Gambling, Games, Gaming, Google Play, Latest News, League of Legends, Markets, MOBA, Mobile, mobile esports, Mobile Esports Tournament, North America, Overwatch, Overwatch predictions, Rocket League, Splash Tech, Sports Simulation, tournament prediction, UK, VALORANT
Global esports wagering services brand Esports Technologies has launched its Esports Games app, a free-to-play interactive tournament prediction and trivia game. Esports Games is available on the Google Play store in the United States, United Kingdom, and Canada....
May 7, 2021 | Commercial, CS:GO, Games, Gaming, Latest News, Markets, North America, Overactive Media, Overwatch, Partnerships & Sponsorships, Red Bull, Red Bull Gaming Studio, Shooters, Toronto Defiant, Toronto Ultra
OverActive Media, the parent company of MAD Lions, Toronto Ultra, and Toronto Defiant, has announced the Red Bull Gaming Studio after striking a multi-year partnership with the energy drinks brand. The Red Bull Gaming Studio, located inside OverActive Media’s new...
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